Why producers want to increase consumers utility

Consumers must choose among alternative goods with their limited money incomes. The Utility Maximization rule states: consumers decide to allocate their money incomes so that the last dollar spent on each product purchased yields the same amount of extra marginal utility.

(C) Proactive

Explanation:

 The proactive personality is characterized as disposition with singular contrasts in individuals proclivity to show individual drive in acting to impact their surroundings in an expansive scope of exercises and circumstance.

According to the question, the ashish has a proactive personality as he always come up with some innovative ideas and he always take initiative to influence the surrounding environment.

Therefore, Option (C) is correct.